Bob Carver
Power BI for Data Analysis Professionals is ...

Our signature Power BI course, Power BI for Data Analysis Professionals, has been updated and is now available in a third edition through our partner Logical Operations. Authored by Fulcrum Forge Principals Bob Carver and Peter Lammers, it prepares you for the Microsoft PL-300 exam. In this article, learn what’s new in the course.

Power BI for Data Analysis Professionals is Out! See What's New!
Data Science
Bob Carver
Tableau and Power BI for Data-driven Decision ...

We’ve built two courses for professionals who aren’t in traditional data science roles but who need to analyze data and reports and create and customize visualizations in Tableau and Power BI.

Tableau and Power BI for Data-driven Decision Maker Classes
Data Science
Bob Carver
Some of Our Favorite Data Visualizations

Sometimes a data visualization is simply a chart created from a table of data, but they can be so much more. They can be works of art that drive home the key findings of the data analysis performed. They can be compelling, impactful, and beautiful. In this article, we’ll show you some of our favorite data visualizations.

Some of Our Favorite Data Visualizations
Data Science
Bob Carver
How Data Visualization Skills Benefit Your ...

Data analysis and visualization skills are not just for data scientists. Those skills can help you in any job role where data is used to make decisions. This infographic shows you how data visualization skills can help you in any job role where data contributes to decision-making.

How Data Visualization Skills Benefit Your Career
Training to Marketing, Learning and Development
Bob Carver
The Stats Behind the Evolution of Corporate ...

Corporate Learning and Development in a disruptive phase. We often attribute digital transformation to technology, but the real force behind this are the people raised on that technology. This infographic looks at the stats behind the evolution for corporate learning and development to find the driving force behind the need for digital transformation.

The Stats Behind the Evolution of Corporate Learning and Development

Content Strategy

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9 SEO Analysis Steps to Increase Lead Generation

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9 SEO Analysis Steps to Increase Lead Generation

In this article, we share a 9 SEO analysis steps that will increase traffic to your website and supercharge lead generation! Use SEO, content, and competitor audits to drive high quality prospects to your site and turn them into customers.

11 Tips To Help Create a Marketing Plan that Works for Your Brand

11 Tips To Help Create a Marketing Plan that Works for Your Brand

Promotion and engagement is one of the most important parts of a content campaign, but it’s also daunting because it can take a lot time. Consistency is key so it’s important you create a marketing plan that works for your team. In this article, we’ll share 11 tips for creating a marketing plan that works for your brand.


5 Ways a Content Audit and Boost Your Digital Marketing

5 Ways a Content Audit and Boost Your Digital Marketing

Great content, promoted the right way, on the right channels can bring high quality prospects to your website that you can convert into customers. A content audit looks at the content, how it’s published, and the engagement it generates from your community and prospects. That knowledge can make your marketing more effective. In this article, we’re going to look at 5 ways a content audit can boost your digital marketing.

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7 Tips that Make Maintaining Evergreen Content Easier

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7 Tips that Make Maintaining Evergreen Content Easier

Evergreen content is the cornerstone of content marketing because it remains relevant over time. But evergreen content isn't timelines. It needs to be refreshed periodically. That's often a hassle to manage, but in this article, we'll share four tips that make maintaining evergreen content easier.

5 Ways to Leverage Customer Training to Create Marketing Content

5 Ways to Leverage Customer Training to Create Marketing Content

Brands typically create a lot of training content where products and solutions are concerned. Customer training can be a great resource for creating content for education based marketing campaigns. This infographic looks at 5 Ways to Leverage Customer Training to Create Marketing Content.


5 Tips to do Visual Content Better [Infographic]

5 Tips to do Visual Content Better [Infographic]

Graphic content is essential to a great content marketing mix. No convinced? Check out these stats that prove it. The fact is, some types of information are easier to consume in graphic format. While brands are trying to create more graphical content, there are a lot of challenges. An optimized graphic content process can save your team time, ensure your branding is on point, and make your graphic and non-graphic content more compelling. In this article, I’m going to give you five tips to help your team do graphic content better.

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8 Stats that Prove you Need More Graphic Content [Infographic]

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8 Stats that Prove you Need More Graphic Content [Infographic]

Good graphic content increases engagement which is critical in this era scannable content. It’s the way to show the story you’re trying to tell when no-one wants to read. It’s how you connect on an emotional level so your audience knows why they should care about what you’re saying. Here are 8 stats that prove you need to create more graphic content.

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Digital Marketing Analytics Q & A: 6 Benefits of Reviewing Analytics Regularly

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Digital Marketing Analytics Q & A: 6 Benefits of Reviewing Analytics Regularly

Measuring and analyzing social media and campaign data takes time. Why do it? Simply put, it helps you find what works, identify what doesn’t, and optimize your campaigns for better success. In this article we answer six frequently asked questions that show why use analytics is so important.

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4 Ways Content Reviewers Can Improve Content Quality [Infographic]

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4 Ways Content Reviewers Can Improve Content Quality [Infographic]

A content review is more than a spelling or grammar check, it's an opportunity for subject matter experts to make content better so that it rises above the content white noise. I article I'll show you 4 ways content reviewers can help your content stand out.

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5 Reasons to Invest in Dedicated Social Media Analytics Tools

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5 Reasons to Invest in Dedicated Social Media Analytics Tools

This article examines five reasons why you may wish to invest in social media analytics tools, by showing you five ways they can benefit your brand’s digital marketing!