We do a lot of website audits, and while each website is different, there are some common issues that we regularly find and end up fixing upon review. That's why you should perform a site audit every six months - and why you should audit your site right now to detect and resolve any of the problems. Here are 10 SEO and website optimizations learned from website audits.
5 Challenges to Creating Pillar Pages (and 22 Tips to Help you Overcome)
We create a lot of pillar pages and see clients struggle with these five challenges. They prevent a pillar page projects from starting, from being completed, or from being effective. They don’t increase traffic, they don’t improve SEO, and aren't compelling. In this article, I’ll share the five challenges and give you 22 tips that can help you overcome to create an awesome pillar pages!